As an experienced investor, you may have come across a range of terms to describe sustainable investment: ESG integration, best-in-class, negative exclusion and impact investing. These terms are often used interchangeably. They refer to investments that deliver financial returns, while also providing environmental and social benefits. However, there are key differences that can determine how and where investors like you allocate their funds.

In this video masterclass, Adam Robbins, head of business development at Triodos Investment Management, takes a deeper dive into the most widely used sustainable investment strategies. By the end, you'll be able to effectively identify the different 'shades of green' that can guide your sustainable investing. In addition, you'll be able to assess which of these strategies best suits your values, as well as your investment expectations.

Why Triodos impact investments are different

We believe investing should support a sustainable future. All investments in our funds have been hand-picked by impact investing experts using a themed approach, which ensures they have a positive impact on society and the environment.

Our award-winning Impact Investment Funds invest in a range of stock market listed companies and bonds that have a positive impact on society and the environment. These can be invested in via the tax-efficient Triodos Stocks and Shares ISA or in the funds directly.

Whether you're reviewing your existing portfolio, exploring diversification or supporting impact-driven funds, every action you take helps make a lasting positive difference for the planet and society. With Triodos, your investments aren't just about financial returns — they're about creating a better, more sustainable world.